Toronto raptors sport chek

Sport Chek is expanding beyond its usual celebrity athlete endorsements and asking local basketball players in the Greater Toronto Area for their stories in its newest work. Each of the areas will be spotlighted with their own documentary, produced by TSN, toronto raptors sport chek, which will be incorporated into in-game advertisements on the Bell Media channel as well as shown during home games for the Toronto Raptors at the Air Canada Centre. The campaign kicked off yesterday with a YouTube video introducing the program.

Since its humble beginning in as an NBA expansion team, the Toronto Raptors have steadily won over countless loyal fans and helped establish basketball as a viable sport to watch and play in Canada. Attending a Raptors game is always an exciting experience. Scotiabank Arena is also where hockey fans go to cheer on the Toronto Maple Leafs when they play their home games. It's also home to the Toronto Rock lacrosse team and hosts the hottest concerts and performances in between sporting events. The facility features an extensive array of options for food and drink, with a variety of alcoholic and non-alcoholic beverages and all sorts of food vendors from gluten-free, vegetarian and vegan to halal and kosher—as well as the traditional hot dog and burger stands.

Toronto raptors sport chek

Sport Chek is aiming to take the brand to a grassroots level, activating its new year deal with the Toronto Raptors by highlighting community basketball across the Greater Toronto Area. It is starting with a set of creative for the launch of the new campaign and aims to expand from there with the help of basketball community members across the GTA who are being asked to upload and tag their stories with MyNorth. Each of the areas will be spotlighted with a documentary produced by TSN sharing the unique basketball stories of that area. Those stories will be incorporated into in-game advertisements as well as shown during home games for the Toronto Raptors at the Air Canada Centre. Different OOH signage for each community has been created through the campaign by illustrator Carson Ting. Those illustrations will be posted in relevant locations to each of the communities as well as printed on T-shirts for members of the community. In addition to handing T-shirts out to members of each of the communities, Sport Chek will be giving out tickets to each of the Toronto Raptors 41 home games. In all around 85 tickets will be handed out to neighbourhood teams and community ambassadors to sit in the MyNorth fan zone at section at the Air Canada Centre. That collection will be sold exclusively in Sport Chek stores next March. The deal marks the first time the brand has sponsored the Toronto Raptors. Media on the campaign is from Montreal-based Touche! Media In Canada - keeping media and marketing execs up to speed on the Canadian media scene. Home » Sponsorship ». By Val Maloney.

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This article was published more than 9 years ago. Some information may no longer be current. Kyle Lowry walked gingerly into the Raptors practice gym as a local boys basketball team sat cross-legged on the floor, squirming and gasping as they learned he was the surprise they had been awaiting. You alright? In a span of 18 months, Lowry has gone from the underachieving and often chilly point guard on an underwhelming Raptors team to, arguably, Toronto's most popular sports star.

The Toronto Raptors fans who cheered at the sight of Golden State Warriors star Kevin Durant going down with a serious leg injury in Game 5 of the NBA Finals on Monday night are being widely condemned by players from both teams, other athletes, and by people all over the world on social media. Durant, who was making a heroic return to action after being sidelined for weeks with a sore calf, had to leave the game in the second quarter after injuring his Achilles. The limping superstar's inability to continue playing initially prompted cheers from some fans inside Toronto's Scotiabank Arena and those who were huddled outside watching the game on the big screen at Jurassic Park, all desperate for one more Raptor win to secure the championship. That's crazy," Golden State forward Draymond Green said of the crowd's initial response. For me, I've always witnessed Canadians being the nicest people that I've ever encountered.

Toronto raptors sport chek

The game marked the first neutral-site game since the team travelled to Tokyo in before COVID arrived and interrupted life as we know it. It was also the first contest in Canada outside of Toronto since the Raptors visited Vancouver and Montreal in the preseason. Your noon-hour look at what's happening in Toronto and beyond. By signing up you consent to receive the above newsletter from Postmedia Network Inc. A welcome email is on its way. If you don't see it, please check your junk folder. The next issue of Your Midday Sun will soon be in your inbox.

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Follow us on Facebook. Follow related authors and topics. But everyone did a hurry-up offence when the team caught fire," said Duncan Fulton, senior vice-president of Canadian Tire Corp. Scotiabank Arena is also where hockey fans go to cheer on the Toronto Maple Leafs when they play their home games. This article was published more than 9 years ago. Looking for Ontario travel advice? Today, he's a leader of a contender and had Canadians helping to vote him onto the starting lineup of this weekend's NBA all-star game. Follow us on Facebook. Subscriptions and advertising are both necessary to fund the journalism we bring to you. Editorial code of conduct. Home » Sponsorship ». If you do not see your comment posted immediately, it is being reviewed by the moderation team and may appear shortly, generally within an hour. Sport Chek is aiming to take the brand to a grassroots level, activating its new year deal with the Toronto Raptors by highlighting community basketball across the Greater Toronto Area. Follow us on Twitter.

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For more information on our commenting policies and how our community-based moderation works, please read our Community Guidelines and our Terms and Conditions. This is a space where subscribers can engage with each other and Globe staff. Please, whitelist strategyonline. We have closed comments on this story for legal reasons or for abuse. He helped carry the team to its best-ever regular season in , and it first playoff appearance since Follow us on Facebook. Editorial code of conduct. Skip to main content. The NBA also says Canadian TV viewership of its games this season is up 65 per cent over last year, with Raptors viewership specifically up per cent. Attending a Raptors game is always an exciting experience. Log In Create free account.