Fireball cinnamon whisky lawsuit

If you've ever been confused by miniature bottles branded as Fireball Cinnamon, the popular cinnamon-flavored drink found in gas stations and supermarkets, you're not alone — and now there's a lawsuit over the matter, fireball cinnamon whisky lawsuit. Citing two news articles pointing out that the bottles, while displaying the Fireball label, do not actually contain whisky, lawyers representing Chicago plaintiff Anna Marquez are seeking unspecified damages against Fireball-maker the Sazerac Company. In the suit, Marquez and her attorneys say the mini bottles, which advertise "Fireball Cinnamon," falsely give consumers the impression that the drinks are merely fireball cinnamon whisky lawsuit versions of regular Fireball whisky.

Those cent, mini bottles of Fireball Cinnamon don't actually contain whiskey — and a class-action lawsuit filed earlier this month is accusing Fireball's maker, Sazerac Company, Inc. Unlike the original, whiskey-based Fireball Cinnamon Whisky, Fireball Cinnamon products "include malt-based and wine-based alcoholic beverages," according to the Fireball's website. This means that Fireball Cinnamon, which is flavored to taste like whiskey without actually including the liquor, can be sold in a "wider variety" of stores — including establishments that are not permitted to sell liquor. According to Fireball, Fireball Cinnamon is available in about , stores "that can only sell beer, malt beverages and wine products" across the U. But the packaging of Fireball Cinnamon Whisky and Fireball Cinnamon make it hard for consumers to distinguish between the two, the lawsuit says.

Fireball cinnamon whisky lawsuit

Want to discuss? Please read our Commenting Policy first. If you get Global News from Instagram or Facebook - that will be changing. Find out how you can still connect with us. While Fireball whisky is 33 per cent alcohol by volume, Fireball Cinnamon ranges from Fireball writes that it introduced Fireball Cinnamon so that customers could purchase their products in a wider variety of stores, like those without liquor licences. In the lawsuit filed Jan. Click to return to homepage Leave a comment Share this item on Facebook Share this item via WhatsApp Share this item on Twitter Send this page to someone via email See more sharing options. Full Menu. Search Menu. Close Local your local region National. Search Submit search Quick Search.

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Small batch, hard-to-find craft whiskey is our jam, which is why the latest controversy surrounding Fireball Cinnamon Whisky has us shaking our heads. But the parent company, Sazarec, has come under fire sorry not sorry! The smaller bottles apparently are made from a blend of malt beverage and wine, while the labeling still says Fireball Cinnamon Whisky. District Court for the Northern District of Illinois cq. Digging a little further into the controversy reveals there are actually two different products marketed as Fireball. The flagship product, Fireball Cinnamon Whisky is a 33 percent ABV proof liqueur made with a mixture of Canadian whiskey, sweeteners and natural cinnamon flavoring. Any spirit where you lower its ABV and add sugar to is not technically a spirit, it becomes a liqueur.

If you've ever been confused by miniature bottles branded as Fireball Cinnamon, the popular cinnamon-flavored drink found in gas stations and supermarkets, you're not alone — and now there's a lawsuit over the matter. Citing two news articles pointing out that the bottles, while displaying the Fireball label, do not actually contain whisky, lawyers representing Chicago plaintiff Anna Marquez are seeking unspecified damages against Fireball-maker the Sazerac Company. In the suit, Marquez and her attorneys say the mini bottles, which advertise "Fireball Cinnamon," falsely give consumers the impression that the drinks are merely smaller versions of regular Fireball whisky. A representative for Sazerac said the company does not comment on pending litigation and referred an inquiry to the company's Fireball Cinnamon FAQ page. IE 11 is not supported. For an optimal experience visit our site on another browser. NBC News Logo.

Fireball cinnamon whisky lawsuit

Fireball drinkers were duped when they picked up a bottle of Fireball Cinnamon at convenience stores, gas stations and supermarkets around the country, according to a recent lawsuit filed in Illinois. The Sazerac Company, the Fireball producer, manufactures, market and sells cinnamon whisky under the Fireball brand. However, in a Jan. According to the suit, the product has been sold at thousands of stores including grocery stores, big box retailers, gas stations and convenience stores across the U. C, who is handling the case, told FOX Business. Although the mini bottles do not contain the word whisky, Marquez claimed in the suit that the company made the label "almost identical" to its Fireball Cinnamon Whisky product. Sheehan argued that a lot of people aren't even aware that certain convenience stores or gas stations aren't allowed to sell liquor. Fireball maker is being sued over claims that it mislead consumers with its label. Sheehan wants the company to differentiate these two products so consumers will know that although they are buying a Fireball product, it may not be whisky. He is also hoping that consumers who purchased the product will eventually be compensated.

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The suit seeks to represent "more than " additional consumers who similarly purchased the product "from thousands of stores including grocery stores, big box stores, gas stations and convenience stores. Share your feedback to help improve our site! Sections U. Subscribe here. We're adding features to our whiskey club, and great things are coming. Trending Now. Digging a little further into the controversy reveals there are actually two different products marketed as Fireball. The smaller bottles apparently are made from a blend of malt beverage and wine, while the labeling still says Fireball Cinnamon Whisky. October: Marketed as 'Italy's No. In the lawsuit filed Jan. Any spirit where you lower its ABV and add sugar to is not technically a spirit, it becomes a liqueur.

Fireball Cinnamon fans be warned — the mini bottles of the fiery drink you're picking up at the convenience store do not actually contain any whiskey.

Back to blog. Sharing streaming platforms? Read Our Story. Descrease article font size. If you've ever been confused by miniature bottles branded as Fireball Cinnamon, the popular cinnamon-flavored drink found in gas stations and supermarkets, you're not alone — and now there's a lawsuit over the matter. Click to scroll back to top of the page Back to top. Follow NBC News. But the packaging of Fireball Cinnamon Whisky and Fireball Cinnamon make it hard for consumers to distinguish between the two, the lawsuit says. RackHouse scours the U. Comments Close comments menu. Log into your portal to make sure your details are up to date. The suit, which was filed in U. Sign In Create your free profile.