Liverpool fc brand

Liverpool Football Club is a professional football club based in LiverpoolEngland.

We then delivered brand new hospitality offers improving the match day experience across the Centenary Stand and the new Main Stand, which opened in We translated the new brand positioning into design and behaviour principles to ensure every fan and colleague touchpoint upholds The Liverpool Way. By observing behaviours, and speaking to supporters, we captured hours of video footage which helped us to identify opportunities for the club to create more memorable Anfield experiences. Understanding fan needs and expectations at every stage. We delivered a signature look and feel for the club, creating comprehensive brand guidelines that are intuitive for all internal and external teams, as well as designing compelling communications for digital and print applications. With that we designed environments, narrative graphics and branding for a number of hospitality spaces in both stands. Celebrating Liverpool FC narratives throughout all tiers has cemented their popularity with supporters and set new benchmarks for stadium hospitality.

Liverpool fc brand

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Arthur Goddard.

The ability of sport to attract multi-million-dollar investments from sponsor brands continues apace. Buy the report here. However, sponsorship values vary greatly across the different levels of partnership opportunities offered by a rights-holder, all of which are detailed in the report, in addition to the revenues of the participating teams. Buy the report. Find out more.

Liverpool Football Club is a professional football club based in Liverpool , England. The club competes in the Premier League , the top tier of English football. Founded in , the club joined the Football League the following year and has played its home games at Anfield since its formation. The club established itself as a major force in domestic and European football in the s and s, when Bill Shankly , Bob Paisley , Joe Fagan and Kenny Dalglish , led the club to a combined 11 League titles and four European Cups. Liverpool is one of the most valuable and widely supported clubs in the world. The club has long-standing rivalries with Manchester United and Everton.

Liverpool fc brand

Numerous trophies, success over a long period of time and some of the most famous players ever to play football has meant that LFC is known and admired around the world. As such, our club crest, playing kit and merchandise is instantly recognisable. We have registered our club crest and other LFC intellectual property as trademarks around the world. See some examples below:. Our success and global appeal has unfortunately made LFC a target for counterfeiters, those that wish to abuse the content that we produce and those that wish to affiliate with LFC without providing any investment.

Ballon d or 2010

Retrieved 30 January View all newsletters from across the GlobalData Media network. James Jackson. Union of European Football Associations. Retrieved 3 January Retrieved 22 August Shop Womens. Archived from the original on 20 August It featured Christopher Eccleston as Trevor Hicks, who lost two teenage daughters in the disaster, went on to campaign for safer stadiums and helped to form the Hillsborough Families Support Group. Arthur Goddard.

Liverpool FC's new Nike home kit for the season draws inspiration from the club's history and identity.

Main articles: — , —85 , and —present. Retrieved 13 July Club website. Retrieved 22 August Our Work. Clear All Show results. Shop Apparel. Blue B8E6F9. LFC is committed to protecting our supporters by working with UK Trading Standards and law enforcement authorities around the world to prosecute those who manufacture, distribute and sell counterfeit LFC products. Archived from the original on 26 September Archived from the original on 23 September