Adidas les mills clothing
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This is the biggest brand partnership Les Mills has embarked on and we have bold ambitions for what can be achieved. Our aim is to shape the future of training and inspire a new generation to embrace exercise as an integral aspect of their lives. We see it as Adidas and Les Mills — two iconic brands with shared values and strong heritage — coming together to celebrate training and cement it as the biggest sport in the world. A big focus will be on helping more people experience the thrill of live workouts. Our ambition to get millions moving through this partnership will mean growing the training category for consumers and getting more people into health clubs. A key focus will be inspiring the next generation to embrace training by offering enhanced experiences.
Adidas les mills clothing
Partnership will focus on revitalizing training through apparel and workouts. The collaboration will usher in a new age of fitness, combining innovative technologies with live fitness experiences to change the way the adidas community experiences workouts and inspire the next generation of training fans. Driven by a collective commitment to the sport of training, the collaboration aims to revolutionize Omnifitness workouts by offering enhanced experiences both live and digitally, in addition to a new series of Gen-Z focused programs. The partnership will connect adiClub and Les Mills by offering immersive and personalized solutions to more than million adiClub members. Under the partnership, adidas training apparel, footwear and accessories will be worn by the Les Mills global athlete network. Available for both instructors and the community alike, adidas have crafted collections and products to specifically support key activity pillars, including High Intensity Interval Training HIIT , Strength and Yoga. The partnership will enable us to embrace new technology that will combine the benefits of live training, with the capabilities of digital services for our adiClub members, all supported by our latest innovations in training apparel, footwear and accessories. As part of this venture, we are excited to create new and unique workout experiences that tap into next-generation behaviors — supporting our mission to ensure everyone can benefit from the physical and mental well-being that training offers. Throughout , adidas and Les Mills will continue to push the boundaries by creating an enhanced athlete journey for live fitness, with events taking place in Singapore, Los Angeles, Stockholm, Paris, Barcelona and other global cities. License Global.
Kath Hudson 23 Feb Courtney Rehfeldt has worked in the broadcasting media industry since and has freelanced since Our partnership will be focusing on bringing training solutions to our Gen Z community.
Adidas and Les Mills have announced a brand partnership to shape the future of training , in a forward-thinking celebration and approach to fitness and tech. The two sports brands say they are setting out to unlock a new age of fitness, merging innovative technology with live fitness experiences that will inspire the next generation of training fans. Last year, Les Mills appointed two new executive team members, Amber Taylor and Luke Waldren, to accelerate its omnifitness strategy. At the time, Les Mills promised that it would bring about exciting new programs, products, and initiatives in The Adidas x Les Mills collaboration will connect adiClub and Les Mills by offering immersive and personalized solutions to over million adiClub members. Representatives say exclusive benefits will also be available, and details will be revealed soon.
Nothing close by? Find out more. Two iconic sports brands join forces to shape a new age of Omnifitness training, combining the best of live and digital experiences for their members. Herzogenaurach, 8 FEB AM CET — Today, adidas and Les Mills announce a new partnership that brings the two sports powerhouses together to shape the future of training through a fusion of innovation and heritage. The collaboration will usher in a new age of fitness, combining innovative technologies with thrilling live fitness experiences to change the way the adidas community experiences workouts and inspire the next generation of training fans.
Adidas les mills clothing
Nothing close by? Find out more. Two iconic sports brands join forces to shape a new age of Omnifitness training, combining the best of live and digital experiences for their members. Herzogenaurach, 8 FEB AM CET — Today, adidas and Les Mills announce a new partnership that brings the two sports powerhouses together to shape the future of training through a fusion of innovation and heritage. The collaboration will usher in a new age of fitness, combining innovative technologies with thrilling live fitness experiences to change the way the adidas community experiences workouts and inspire the next generation of training fans. Driven by a collective commitment to the sport of training, the collaboration is set to revolutionize Omnifitness workouts by offering enhanced experiences both live and digitally, in addition to a new series of Gen-Z focused programs. The partnership will connect adiClub and Les Mills by offering immersive and personalized solutions to over million adiClub members. A range of exclusive benefits will also be available, with more details to be revealed soon. Under the partnership, the latest high-performance adidas training apparel, footwear and accessories will be worn by the industry-leading LES MILLS global athlete network. Available for both instructors and the community alike, adidas have crafted collections and products to specifically support key activity pillars, including HIIT, Strength and Yoga.
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Gymshark goes all-in on live consumer fitness experiences and launches new premium range called Everywear. License Global February 9, See All. The program has undergone rigorous testing with the next-gen community by scientific experts, with a University of the Fraser Valley study unearthing key improvements it can have on performance. At Adidas our focus is on making sure as many communities as possible can enjoy sport without facing barriers to participation. License Global. Physical Company. Les Mills and Adidas are combining their m-strong global tribes of consumers to explore growth opportunities that will benefit the health club market, as Clive Ormerod and Aimee Arana explain. Licensing Resources. We know the best workout is the one you actually do, so this partnership is built to deliver community, fitness, and joy — all the ingredients required for a motivating training experience that Movers will keep coming back to. License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace. Subscribe and receive the latest news from the industry Article. The ability of digital to funnel more people into live workouts was also fully evident at our recent Les Mills Live London event, where over 5, people joined us for a thrilling weekend of fitness that was the first to be filmed in VR. Feb 23, 4 Min Read. Panatta shares the secrets behind the Three Angles Biceps Machine.
Nothing close by? Find out more. The two sports powerhouses showcased the future of training with world-class Les Mills trainers captivating thousands of fitness fans.
The Adidas x Les Mills collaboration will connect adiClub and Les Mills by offering immersive and personalized solutions to over million adiClub members. Editor's Choice. Courtney Rehfeldt has worked in the broadcasting media industry since and has freelanced since Liz Terry 20 Feb Feb 23, 4 Min Read. In many ways. Underpinned by the joint mission to service all on their fitness journey, no matter their workout goals, adidas and Les Mills will look to make fitness experiences more joyful and create more digital and in-person access to sport, with a focus on the positive mental and physical benefits of training. Les Mills is also committed to a range of environmental programmes. HCM magazine. By placing the community at the heart of all we do, we can inspire millions to be more active, and make good on our mission to create a fitter planet. We also have a shared commitment to discovering new ways to speed up action for people and the planet. Creating successful training environments requires a deep knowledge of functional design. Because building communities and celebrating the thrill of live workouts will be key components of the partnership, instructors will take centre stage as we put them in the spotlight and help them reach broader audiences. Clive Ormerod and Aimee Arana explain the shared purpose behind the new partnership between Les Mills and Adidas to inspire more consumers to exercise. Polo Assn.
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